THE WORLD OF MIMI SO
My happiness is creating beauty for others to admire and enjoy. My life philosophy is to be positive, happy, to empower others and to believe in yourself. – Mimi So

The Heartfelt Guide to Choosing the Perfect Engagement Ring
An engagement ring isn’t just jewelry—it’s a promise, a memory, and a story waiting...
Apr 05, 2025
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About the ZoZo Collection
Inspired by a family retreat to the Italian village of Bogliasco, Mimi personally selects each...
May 22, 2024
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About the Parsons Collection
"Paint your dream," the first series in this collection of fine jewelry, is a call...
Aug 30, 2023
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Mimi Debuts Limited Edition Parsons Brush Ring
Mimi has teamed up with celebrity makeup artist Daniel Martin and classical pianist Chloe Flower...
May 04, 2023
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How to Clean Diamond Jewelry
One of the most common questions we receive is, "How do I clean my bridal...
Mar 14, 2023
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About the Anzia Collection
Easily recognizable for its delicate floral motif and classic feminine appeal, the Anzia collection is...
Aug 30, 2022
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Quality Craftsmanship
In addition to our jewelers, setters, polishers, and engravers, we use the highest quality materials....
Aug 30, 2022
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