THE WORLD OF MIMI SO
My happiness is creating beauty for others to admire and enjoy. My life philosophy is to be positive, happy, to empower others and to believe in yourself. – Mimi So
Jewelry for Work: Understated Elegance with Purpose
When it comes to office jewelry, the golden rule is this: let your style speak softly...
Jun 30, 2025
Diamond Jewelry Trends for 2025: Timeless Classics vs. Contemporary Styles
If you're trying to navigate 2025's jewelry trends without losing your bearings, let's walk through...
Apr 05, 2025
The Heartfelt Guide to Choosing the Perfect Engagement Ring
If you're trying to navigate 2025's jewelry trends without losing your bearings, let's walk through...
Apr 05, 2025
About the ZoZo Collection
Inspired by a family retreat to the Italian village of Bogliasco, Mimi personally selects each...
May 22, 2024
About the Parsons Collection
"Paint your dream," the first series in this collection of fine jewelry, is a call...
Aug 30, 2023
Mimi Debuts Limited Edition Parsons Brush Ring
Mimi has teamed up with celebrity makeup artist Daniel Martin and classical pianist Chloe Flower...
May 04, 2023
How to Clean Diamond Jewelry
One of the most common questions we receive is, "How do I clean my bridal...
Mar 14, 2023
