The latest

International Women's Day – A Tribute to Mothers & Daughters
In honor of IWD, Mimi and Coco reflect on their inspirations, childhood dreams, and mutual hopes for the future — paying tribute to the unbreakable bond between mothers & daughters.
Read more
Why the Mimi So Bow Ring Collection is a Must-Have
The Bow ring is a true representation of Mimi's highest level of hand craftsmanship. Due to its complex design, nine experts, including the designer, model maker, setter, jeweler, cad designer, sketch artist, stone selector, polisher and quality controller, worked tirelessly for twelve months to perfect its concept and development. The result is a beautiful collection of earrings, rings and necklaces. Diamond Bow rings: Each gemstone is meticulously hand selected and measured with a leverage gauge to fit the diameter of the seat in the azure setting. The Bow design requires a highly experienced polisher of fine metal and platinum. Someone who is fluid in the art of delicate articulation on the buffing wheel. It's essential that the polisher has the skill of a surgeon to know the precise amount of pressure to apply to the wheel. An inexperienced hand might cause damage, remove too much metal or even require the ring to be remade. After all the work is complete, our quality assurance expert examines every ring. At this stage, each aspect of the design and assembly process is under rigid scrutiny: the assembly of the metal work, the settings, stone selection and polishing. If the piece passes the Mimi So standard of excellence, it is ready for our clients. Depending on the size of the Bow ring and the amount of diamonds or gemstones required, one ring can take between 4-6 weeks to produce. See the Mimi So Bow Diamond Ring Collection here How did you come up with the diamond bow ring design? Traditionally, my designs are inspired by personal experiences. The idea for the Bow collection emerged during a milestone occasion in my career. I wanted to create a jewel inspired by this idea of noting an important moment. A lightbulb went off when I recalled the act of knotting a string around your finger to remember something meaningful. Growing up as a tomboy with an older brother, I was that girl who wore a pink tutu with Keds. On the surface, I projected the face of a superhero while inside I was truly a girlie girl. I have always challenged myself to be the best at everything I do, so I held onto this philosophy with the mission to create the most badass, modern bow! Happy and voluminous with an edge. It had to be iconic, or else why wear one? I also designed the bow rings to be stackable so you can style them as an expression of who you are by mixing and matching the sizes and colors. Why is the Mimi So Diamond Bow Ring so unique? The Mimi So Bow ring is unique because it brings a smile to every woman who sees or wears it. My greatest reward and validation is when I convert a non-bow wearer into an official Bow ring owner. The Bow ring really has an attitude of its own. Its an unexpected take on a feminine classic. It’s artistic and fashionable and incredibly complicated to make. The bow is assembled from multiple parts in order to achieve its curvature and requires highly skilled artisan jewelers and setters to complete each piece. Read my blog about the assembly of the bow jewelry. You have designed diamond bow rings, diamond bow necklaces and diamond bow earrings. What’s next? I’m designing a Bow engagement ring. This would be the ultimate romantic and feminine over the top dream engagement ring! It's like the frosting on a cake. A bride’s dreamiest engagement ring. I can’t wait to unveil it. See all Mimi So Engagement rings here Your diamond bows are often seen on the red carpet. Who is your favorite "Diamond Bow carrier" and how does it make you feel to see your products on the red carpet? I really don't have a favorite celebrity for my Bow rings. I think the Bow ring suits ladies from Kristen Stewart to Jennifer Lopez and everyone in between. Everyone wears it differently and reinvents it with their personal style - I love watching what each celebrity brings to the design. Each time we see our Bow collection on the red carpet I get excited because it’s so fun to watch them out in the world being worn from one award show to the next!
Read more
Heirloom of Memories – Mimi So
Jewelry is about more than the precious stones, but the memories and stories it carries. As you pass your pieces down to future generations, you’re also sharing the emotion and energy of your life experiences. Discover our new campaign, #heirloomofmemories where you will see the stories of our collectors and what their jewels mean to them.
Read more
Heirloom of Memories - Stephanie Majak
She said to me, I want to make something for you that's going to make you shine. And I knew that I would get something back from her that I would really care about, that would be special for me, that would make me feel really unique.
Read more
Heirloom of Memories - Stephanie Stahl
“I wear my diamond wedding band and engagement ring every day,” she explains, “I like to switch watches depending on the day — either a black diamond Patek, a Cartier Panther, an Hermes Apple Watch or a Shinola. I tend to wear my diamond stud earrings a lot, or hoops in a range of metals.”
Read more
Heirloom of Memories – Christine Handy
"I think the Phoenix best represents me, although I have the Piece collection too and I feel like that applies to my story as well. I certainly did rise from the ashes as in the Phoenix…many times... The beauty is in that, the beauty in the ashes.”
Read more
Heirloom of Memories - Debbie Hodges
Another piece was a commission for her 50th birthday, a special bracelet featuring the birthstones of her children. Her husband always returns to Mimi and she in turn consistently helps him to find the right piece. Most recently, it was a special jewel for their 25th anniversary.
Read moreA Closer Look At Our Collections

About the Piece Collection
. The signature motif is a dimensional design of three concentric rectangles. It recalls her early childhood window and symbolizes the past, present and future, constantly in motion.
Read More
About the Wonderland Collection
Wonderland is the embodiment of an imaginary world where Mimi explores her creativity.
Read More
About the Parsons Collection
"Paint your dream," the first series in this collection of fine jewelry, is a call to embrace your creativity and celebrate the artist within. - XO Mimi
Read More
About the Bow Collection
The signature Bow collection is a whimsical reminder of life's special moments.
Read More
About the Type Collection
The Mimi So Type collection is an homage to Mimi's graphic design roots. Her linear style of design adds a whimsical edge to the collection.
Read More
About the ZoZo Collection
Inspired by a family retreat to the Italian village of Bogliasco, Mimi personally selects each captivating Australian opal to convey the intrigue and beauty of the Italian seaside.
Read More
About Mimi So Bridal
Mimi believes it’s crucial to know and understand her clients, listen to their story and their life plans. These are all important aspects when considering the perfect ring design.
Read More
About the Anzia Collection
Mimi’s precise circular motif of five round diamonds with a center bead celebrates the hydrangea's beauty, of this joyful and timeless bloom.
Read More
About the Jackson Collection
Mimi infuses the restorative power of nature and the importance of balance into her Jackson collection of fine jewelry.
Read More